It’s an historically lucrative time to be in the horror business, and not just because the 11th installment of “Halloween” has made $128 million at the domestic box office on a reported $10 million budget.
Last year was the genre’s highest earning ever, as titles like New Line’s “It” and Jordan Peele’s groundbreaking “Get Out” raked in cash ($327 million and $176 million, respectively). Streaming series like Netflix’s “The Haunting of Hill House” and “Chilling Adventures of Sabrina” have been showing impressive staying power on social media after the initial binge rush.
This article first appeared October 31, 2018 on Variety
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